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VAN
Mary van de Wiel | Founder
A New Brand Landscape & Co.
Brand Vision Master/Storyteller
van@anewbrandlandscape.com
718.909.1140

55 Washington St., Ste. 400
Brooklyn New York 11201

A new paradigm shift in reframing
the vision of brands and business

Best known for her global marketing expertise in brand storytelling and image development, Van’s creative insights, peripheral vision and passion are exactly what entrepreneurs crave to make their brand dreams come true. Particularly when it comes to landing a coveted, sweet spot on the new brand landscape in the 21C.

A Dutch sea captain’s daughter, award-winning visual thinker, entrepreneur and professional brainstormer, she’s infused the industry with her signature style and innovation.

 

In a former corporate life, as Founder, CEO and Executive Creative Director of an independent branding agency (1991-2005) with offices in New York and Sydney, Australia, Van consulted on branding, design culture and advertising for Fortune 500 clients across four continents. In 1997, she initiated the agency’s global start-up division where she led the national brand campaigns for the launch of People Magazine in Australia, the Macau International Airport in China and the National Constitution Center in Philadelphia. Other agency clients included Conde Nast Magazines, American Airlines, Sony, Coty, Hearst, The Museum of Modern Art, NY, Sydney Opera House, Time Inc., Zurich Australia Group and News Corporation. Van’s global brand campaigns can be seen at www.maryvandewiel.com

Van is a good example of culture fusion: Born in Maracaibo, Venezuela, lived in Canada, The Netherlands and then Sydney, Australia, and then New York, she’s a passionate advocate of shifting entrepreneurs' brand perspective to impact the bottom line. When she's not making brand dreams come true, you'll find her boxing at Gleason's Gym in Brooklyn. She currently lives on the Brooklyn waterfront with her artist-husband.